Nima is an ethical fashion brand promoting authentic African textiles.
We care about the people we work with and we care where our materials come from. Each item of clothing has been carefully hand-crafted by skilled tailors and seamstresses in Ghana, using fabrics sourced from across the country.
It’s estimated that over 70% of all textiles in the markets throughout Ghana alone are imported from China, often illegally. This is damaging the textile manufacturing industry in Africa as a whole as companies struggle to compete with Chinese replicas which often copy their designs and are sold at a fraction of the price.
We are committed to only using materials that have been produced in Ghana by supporting local manufacturers, artisans, market traders and wholesalers throughout the supply chain. Every time we buy a piece of material we make sure that we can trace the origin, whether it has been hand-dyed by an independent maker or machine printed by a textile manufacturer. We believe that if we are championing African fashion, then we have a responsibility to make sure it is in fact African.
The people we work with are at the heart of everything we do. We work together with independent tailors and seamstresses to make our clothes while paying them a fair wage for their work, so you can look good and feel good at the same time knowing where your clothes come from.